To celebrate the new flavor Strawberries & Cream from Tic-Tac a one day pop-up activation experience was set up at Chelsea Market in Manhattan. Located past the food entries, there was a short line at what looked like a newstand. The newstand had fake magazines based on Tic-Tac puns. Once inside a lighted rounded hallway with Tic Tac was in your face and as you turned right you were invited to a cows display/photo op, a taste a Tic-Tac sampler machine, a video making photo-op, a make a label tic-tac play table, trivia, tic-tac-square 4, and on the way out a tic tac bar where you could get more tic-tacs. All the tic tacs. Here are photos and a video from that opportunity from the event.